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Why we like using Mascots to Build Creative Brands Brand mascots are undoubtedly a cornerstone of creative brands and a major reason we ventured into marketing. Growing up in the 90s, iconic characters like Snap, Crackle & Pop, Ronald McDonald, and the Michelin Man captivated us, filling our childhood with memorable imagery. Over the years, we've

10 Steps To Do A Brand Review Doing a brand review or overhaul is no small feat. With items such as domain transfers, social grids, analytics & CRM data as well as colour palettes, one can easily find oneself in the midst of a overhaul jungle. Why did you make certain decisions for the brand? If you're